The decision stage is where the customer makes the final choice to purchase a product. Check out these 9 strategies and start securing new customers now!
The crucial consideration stage is where buyers are weighing their options and doing their research. Harness these tips to lead buyers to buy your product or services with confidence!
Every journey begins with awareness. Check out these tips on how to bring potential customers to the first step to your brand or product's story!
Redhill's CEO, Jacob Puthenparambil, discusses how high-quality branding and marketing will propel Chinese enterprises forward and unleash tech innovation.
Whether you’re a seasoned PR veteran or just starting out, these tips by CCG are sure to help you use the power of Guts to achieve PR success.
Discover CCG's February retreat at Auberge Discovery Bay hotel. Professional life coach Ming Lok led the team bonding activities, and fun classes such as yoga and zumba were held. Check out the highlights!
For PR Pros, a focus on SEO is an important strategy to help build online brand awareness and presence.
Many people get confused on the differences between PR and Marketing, and this comes as no surprise, as PR and Marketing both aim to improve a company’s performance with strategies that have the tendency to overlap.