Lemi PR Campaign
Expertise: Brand consulting, Content Development, Design and Media, Digital Marketing
Lemi was an exploration-driven social sharing platform with a mission to amplify the authentic local stories curated by its community. In May 2021, Lemi transformed into a technology company dedicated to building a digital ecosystem for small local businesses. PR Network, a leading group of independent public relations agencies in Asia that CCG is part of, assisted Lemi on the PR engagement throughout the brand transformation.
The CCG Way
CCG supported on rebranding content development and media engagement for the Hong Kong and Singapore market.
We rewrote the brand story for Lemi and assisted in developing business proposals for their engagement with SMEs.
Successfully engaged over 10 interview engagements for Lemi in a 2-month timespan across the Hong Kong and Singapore market for the rebranding and the transformation of their business.