HKPC ForeSight 2026
client: HKPC
Expertise: Content and Design, Event Management, PR and Media
The Brief
HKPC hosted its flagship ForeSight 2026 forum on 4 February 2026 at the Future Manufacturing Hall to articulate Hong Kong’s innovation and industry roles under the nation’s 15th Five‑Year Plan, and to position HKPC as a “super-connector” helping enterprises capture go‑to‑market and go‑global opportunities. CCG was engaged to deliver end‑to‑end communications: media strategy, attendance building, spokesperson preparation, on‑site management, rapid content distribution, and post‑event monitoring and reporting.
The CCG Way
CCG mapped priority targets across broadcast, print, online and social in TC/SC/EN, and rolled out a multi‑wave plan: pre‑event advisories and tailored pitches to business, finance, policy and tech desks; embargoed briefings highlighting HKPC initiatives such as enterprise “go global” enablement; and a clear interview rotation for VIPs and industry speakers. We refined the messaging house and Q&A around finance‑innovation integration, SME upgrading, and HK–GBA collaboration; synchronized stage cues with media windows; and produced same‑day bilingual releases, approved quotes, photos and B‑roll for rapid pickup. Comprehensive monitoring captured syndications across Hong Kong, GBA/Mainland and overseas outlets.
Results
- Attendance: 19 media on site, spanning RTHK (TC/EN), TVB, Now TV, Phoenix, CRHK, SZMG/CUTV, Guangzhou Daily, HKEJ, China Daily, TKP, Sing Tao and others.
- Coverage as of 23 March 2026: 104 pieces total — Electronic 2, Print 7, Online 91, Social 4 — with tier‑one pickups and wire syndication across HKET, HKEJ, China Daily (HK/Asia), HOY, RTHK, Bastille Post, Yahoo, ET Net/Infocast/Media OutReach, am730, HKBT, and multiple Mainland/Taiwan/overseas portals.
- Key narratives landed: Hong Kong aligning financial strengths with national innovation strategy, ForeSight as bridge to 15th FYP opportunities, SME upgrading and “go‑global” enablement.
