HKIH since 2012

client: HKIH
Expertise: Brand consulting, Content and Design, Digital Marketing, Event Management, PR and Media

The Brief

CCG has provided media relations and digital services to HKIH since 2012 for 10 years now.

The CCG Way

  • CCG provides holistic PR and media strategies to help HKIH in promoting the brand and developing thought leadership in the property management industry.
  • To build thought leadership, CCG assisted through event management, including the HKIH Elite Awards 2020 and 2022, webinars, media luncheon for promoting HKIH to the public, industry and media. Additionally, CCG assists in drafting PRs, instant responses, column articles and arranging media interviews to build a better relationship between HKIH and the media.
  • For the digital services, apart from revamping the HKIH website, wehelped HKIH to setup and manage their social media platforms successfully with the number of followers being higher than the average property management organizations.


Results as of 2022:

  • 1,041 For Facebook
  • 340 For LinkedIn
  • 253 For Instagram (launch on Aug 2021)