Cushman & Wakefield Run for Taste
client: Cushman & Wakefield
Expertise: Content and Design, Event Management, PR and Media
The Brief
Run for Taste @ Victoria Harbour Run was a unique virtual run event. The aim was to encourage all age groups to take a step towards participating in exercises through running or walking along the Victoria Harbour promenade from Causeway Bay to Central.
The CCG Way
CCG supported the running of the campaign on social media and media relations in copywriting, visual design, the buyer’s journey mapping, and layout design.
Results
- 376% increase in Facebook Followers in the span of 2 months
- 171% increase in Instagram Followers in the span of 2 months
