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Summer Cheng
Project Coordinator

Summer plays a key role in coordinating PR and event initiatives, managing logistics and providing on-site support to ensure smooth execution.

Summer Cheng is a Project Coordinator at Creative Consulting Group (CCG), where she brings together practical PR and event experience with a strong foundation in journalism and communications. With hands-on exposure to event operations, content development, and media production, she supports projects with both creativity and meticulous attention to detail.

Summer began her career as a Research Writer intern at HK Television Entertainment Company Limited, where she researched and prepared scripts and cue cards for three programmes: MIRROR+, 「晚吹」, and MM730. In this role, she coordinated live audience logistics, supported post-production editing, and collaborated closely with production teams. This experience strengthened her ability to develop engaging content under tight timelines and deepened her understanding of how stories are crafted for broadcast.

At CCG, Summer plays a key role in coordinating PR and event initiatives, managing logistics and providing on-site support to ensure smooth execution. She helps create and refine press materials and client pitch decks, maintains accurate project and client databases, and prepares event materials with a strong focus on accuracy. Known for her adaptability, creativity, and collaborative mindset, she contributes to projects by bringing fresh ideas while keeping workflows organized and efficient.

Outside of work, Summer enjoys crocheting, creating intricate handmade pieces that reflect her patience and eye for detail. She also loves playing board games, appreciating their blend of strategy and social interaction, and often unwinds by watching local movies that highlight Hong Kong’s culture and stories. These interests keep her inspired creatively and connected to local perspectives, enriching her approach to communications and event work.