News & Insights

News, Creative Consulting Group (CCG)

3 Differences between PR and Marketing

Many people get confused on the differences between PR and Marketing, and this comes as no surprise, as PR and Marketing both aim to improve a company’s performance with strategies that have the tendency to overlap.

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News, Creative Consulting Group (CCG)

3 Tips for Working With Journalists

It comes as no surprise that the relationships PR pros build with journalists are of great significance, but communication doesn’t always happen smoothly between these parties.

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